NBC Olympic Coverage

I have seen numerous articles/posts pointing to the low ratings NBC is earning in its Olympic coverage. Seems like each article can point to different reasons for this. For me, it is pretty simple - I just want to watch the sports I like. NBC's primetime coverage goes from 8 to 12 EST tonight and for the life of me, I cannot tell when they'll be showing what event. I can stand about 5 minutes of ice skating coverage, but enjoy most of the skiing events. Why can't NBC put out a schedule, even if they only do it two hours before airtime of what they'll be showing when. I try to catch the events I want to see. I flip to the Olympics when I think of it, but rarely catch the event I am looking for. I also think they should run an event from start to finish. Show the Skating tonight from 8 to 10 then show Snowboarding from 10 to 10:30. This way, people can tune in for what they want to see and skip the stuff they don't. NBC is giving itself the bad ratings, cause no one is going to tune in for 4 hours of coverage to see 30 minutes of the event they like. It is ridiculous.